Color Brightness in Google SheetsColor Brightness in Google Sheets

OnlineCredit Usage:1 per cell

Formula

Color Brightness Calculator provides comprehensive brightness analysis including relative luminance, perceived brightness, YIQ calculations, and WCAG AA/AAA contrast compliance with recommended text colors.

In a cell
=VERVE("colorbrightness", A2)
In a cell
=VERVE.CALL("colorbrightness", A2)

A2 holds the hex you're looking up. Drag the formula down and each row resolves on its own.

With literal values

Nothing has to come from a cell — typed values work the same way.

Sheets
=VERVE("colorbrightness", "FF5733")

Inputs

Required inputs are positional, in the order below. Everything else is passed as a "name", value pair after them — the same shape as SUMIFS.

InputTypeWhere it goesDescription
hexRequiredstringargument 2Hex color value (with or without # prefix) (e.g. FF5733)

What lands in your sheet

With no "field" pair the formula spills the whole response as two columns — field name on the left, value on the right — starting at the cell you typed in. Make sure the cells below and to the right are empty.

Pulling one value

Add a "field" pair to get a single cell back instead of a table. The field name is the dot-path from the table below.

Returns hex
=VERVE("colorbrightness", A2, "field", "hex")
Returns hex
=VERVE.CALL("colorbrightness", A2, "field", "hex")

Available fields

Fields marked Premium need a paid plan. On the free plan those cells read #PREMIUM(field) rather than a value, so a locked field never looks like a real answer.
Use as "field"TypeExample cell valueDescription
hexstring#FF5733Hexadecimal color value provided in the request
rgbobject{…}RGB color components: red, green, blue values
rgb.rnumber255Red component value between 0 and 255
rgb.gnumber87Green component value between 0 and 255
rgb.bnumber51Blue component value between 0 and 255
luminancePremiumnumber0.2832Relative luminance calculated using WCAG 2.0 formula
perceived_brightnessPremiumnumber131Perceived brightness score from 0 to 255
yiqPremiumnumber133.13YIQ color space brightness value for brightness analysis
is_lightbooleanfalseBoolean indicating if color is considered light
is_darkbooleantrueBoolean indicating if color is considered dark
brightness_categorystringdarkBrightness classification: light, medium, or dark category
recommended_text_colorPremiumstring#FFFFFFRecommended text color for optimal contrast and readability
contrast_ratio_with_whitePremiumnumber3.15WCAG contrast ratio calculation between color and white
contrast_ratio_with_blackPremiumnumber6.66WCAG contrast ratio calculation between color and black
wcag_aa_compliant_with_whitePremiumbooleanfalseWhether color meets WCAG AA contrast requirements with white
wcag_aa_compliant_with_blackPremiumbooleantrueWhether color meets WCAG AA contrast requirements with black
wcag_aaa_compliant_with_whitePremiumbooleanfalseWhether color meets WCAG AAA contrast requirements with white
wcag_aaa_compliant_with_blackPremiumbooleanfalseWhether color meets WCAG AAA contrast requirements with black

Filling a whole column

Hand the first argument a range instead of a cell and the add-in makes one batched call for the lot, then spills the answers down. That is faster than dragging the formula and costs the same credits — one per row looked up.

Rows 2–100 in one call
=VERVE("colorbrightness", A2:A100, "field", "hex")
Rows 2–100 in one call
=VERVE.CALL("colorbrightness", A2:A100, "field", "hex")

A2:A100 is the column of hex values. The result spills down alongside it, one row per input, blanks skipped.

When a cell doesn't fill

A failed lookup returns readable text starting with #ERR rather than a spreadsheet error, because Excel cannot show a custom message on a real error — you would get a bare #VALUE! with no reason. The trade-off is that IFERROR() won't catch it; test with LEFT(cell, 4) = "#ERR" instead.

Cell readsWhat happened
#ERR Not connectedNo API key saved. Open the side panel and connect your account.
#ERR Replace <name> with a cell or valueThe preview formula was copied as-is. Swap the placeholder for a cell reference.
#ERR No "x" in colorbrightnessAn option name that this source doesn't take. The message lists the ones it does.
#ERR No data point "…"The "field" path isn't in the response. Check the dot-path against the table above.
#PREMIUM(field)The field exists but your plan doesn't include it.
#ERR Out of creditsThe month's credits are spent. Usage resets on your billing date.

Before the formula works

The add-in reads the API key you saved once in the side panel — the key never goes in the formula, so a shared sheet doesn't leak it and a collaborator without access simply sees the last calculated values.

  1. Install the add-in for Google Sheets or Excel.
  2. Open the side panel and sign in, or paste a key from your dashboard.
  3. Type the formula above into any cell.

Other ways to use Color Brightness in Google Sheets

Set up Color Brightness in Google Sheets on VerveSheets, or reach the same source a different way. Your VerveSheets account and credits work on all of them — one key, one balance.

Call it as a REST APIOne HTTPS endpoint and an X-API-Key header, with SDKs for Node, Python and .NET.APIVerveReference →
Give it to an AI agentConnect over MCP and your agent calls it as a native tool — Claude, Cursor, ChatGPT.VerveKitReference →
Ground an agent on itA cited, machine-checkable fact your model can't produce on its own.VerveContextReference →

Frequently asked questions

Does Color Brightness in Google Sheets work in both Google Sheets and Excel?

Yes — the same source, the same arguments. Sheets calls it =VERVE("colorbrightness", …) and Excel calls it =VERVE.CALL("colorbrightness", …); that function name is the only difference.

Do the cells recalculate on their own?

They recalculate when the sheet does — on edit, on open, or on a manual recalc. Each recalculation is a fresh call and spends credits, so for a large static column it's worth copying the results and pasting them as values.

How many credits does a filled column cost?

1 credit per row looked up, whether you drag the formula or pass a range. The range form is one HTTP call instead of many, but the credit count is the same.

Can I share the sheet without sharing my key?

Yes. The key is stored against your account, not in the file. Collaborators see the values already in the cells; formulas only recalculate for someone who has connected their own account.

Why is a cell showing #ERR instead of an error?

So you can read the reason. Excel can't display a custom message on a real spreadsheet error, so the add-in returns the explanation as text on both platforms instead.

What's Next?

Continue your journey with these recommended resources

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